Rejuvenation Lab NY (The Hoxton)
I supported the execution and social media coverage of Rejuvenation Lab NY, an event dedicated to showcasing Ourself’s professional-grade skincare innovations. I managed content capture, live posting, and asset organization across Instagram to highlight key moments. I also worked cross-functionally with PR and creative teams to deliver cohesive post-event storytelling and reporting.
Rejuvenation Lab LA (The Hoxton)
I led digital and influencer coordination for Rejuvenation Lab LA, driving awareness of Ourself’s west coast activation. I managed social coverage and on-site content production, ensuring consistent brand messaging and visual presentation. I also compiled performance insights and recap materials to support post-event reporting.
I helped coordinate the Ourself x ONEYOGAHOUSE wellness partnership, bridging skincare with mindfulness and self-care. I managed influencer invites, on-site content capture, and social coverage through Instagram Stories and Reels. After the event, I compiled analytics and visual recaps to showcase engagement and partnership impact.
